{"id":277,"date":"2020-07-15T07:43:57","date_gmt":"2020-07-15T05:43:57","guid":{"rendered":"https:\/\/livewp.site\/wp\/md\/ewebot\/portfolio\/content-strategy\/"},"modified":"2023-12-16T22:47:37","modified_gmt":"2023-12-16T21:47:37","slug":"sales-support","status":"publish","type":"portfolio","link":"https:\/\/tabasco.pl\/en\/portfolio\/sales-support\/","title":{"rendered":"Sales Support"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"277\" class=\"elementor elementor-277\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6e149ac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6e149ac\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5a4cfa1\" data-id=\"5a4cfa1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-234a elementor-widget elementor-widget-text-editor\" data-id=\"234a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Olympus OM-D E-M10 IIIS Photo Kit Sale<span class=\"Apple-converted-space\">\u00a0<\/span>on social media of popular bloggers<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b174ba3 elementor-widget elementor-widget-text-editor\" data-id=\"b174ba3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Olympus approached us with a need to<b> <\/b>support the sale of photography kit - OM-D E-M10 IIIS<span class=\"Apple-converted-space\">\u00a0 <\/span>with 45mm f1.8 lens for professionals and ambitious amateur photographers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-14ec\" data-id=\"14ec\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b9f elementor-widget elementor-widget-image\" data-id=\"b9f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"983\" height=\"629\" src=\"https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/ania_maluje.jpg\" class=\"attachment-full size-full wp-image-10085\" alt=\"\" srcset=\"https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/ania_maluje.jpg 983w, https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/ania_maluje-300x192.jpg 300w, https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/ania_maluje-768x491.jpg 768w, https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/ania_maluje-480x307.jpg 480w\" sizes=\"(max-width: 983px) 100vw, 983px\" title=\"ania_paints\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2a16 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2a16\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7331\" data-id=\"7331\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-b0b217f elementor-widget elementor-widget-text-editor\" data-id=\"b0b217f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Effects<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42bb elementor-widget elementor-widget-text-editor\" data-id=\"42bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The effects of the action in the form of ROI exceeded all expectations. <b>Within 4 days<\/b> the number of sold sets almost doubled the assumptions of the action. Posts presenting the equipment and its advantages reached <b>over 250,000 blog readers<\/b> and observers on Facebook and Instagram, positively influencing the brand image, awareness of its products and their advantages. Fans enthusiastically welcomed the action - under the AniaMaluje post on Instagram<span class=\"Apple-converted-space\">\u00a0<\/span>gathered <b>6,756 likes and 184 comments<\/b> were gathered. Sales support was therefore not the only achievement of this commercial collaboration.<b><span class=\"Apple-converted-space\">\u00a0<\/span><\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7fea079 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7fea079\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-dd0fb5f\" data-id=\"dd0fb5f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c40e01 elementor-widget elementor-widget-image\" data-id=\"4c40e01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"902\" height=\"1024\" src=\"https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/pigout-902x1024.jpg\" class=\"attachment-large size-large wp-image-10086\" alt=\"\" srcset=\"https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/pigout-902x1024.jpg 902w, https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/pigout-264x300.jpg 264w, https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/pigout-768x872.jpg 768w, https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/pigout-480x545.jpg 480w, https:\/\/tabasco.pl\/wp-content\/uploads\/2020\/07\/pigout.jpg 1002w\" sizes=\"(max-width: 902px) 100vw, 902px\" title=\"pigout\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7e817ca\" data-id=\"7e817ca\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-6a7bb62 elementor-widget elementor-widget-text-editor\" data-id=\"6a7bb62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Summary of actions taken<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51a2 elementor-widget elementor-widget-text-editor\" data-id=\"51a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The idea of the sales action was based on the cooperation with two bloggers (Aniamaluje.com and Pigout.pl), who, due to the topics discussed and their experiences, could objectively present the equipment and its advantages to their audience.<\/p>\n<p>Piotr - author of the blog <b>Pigout<\/b> published an extensive article detailing his \"switch\" from shooting with a smartphone to the next level, using the OM-D E-M10 IIIS.&nbsp;<\/p>\n<p><b>AniaMaluje<\/b> prepared a post and Instastories series on her Instagram (<b>141k followers<\/b>).<\/p>\n<p>All content contained links and discount codes, allowing fans to buy equipment at attractive prices. The action lasted 4 days.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Akcja sprzeda\u017cowa zestawu fotograficznego\u00a0Olympus OM-D E-M10 IIIS\u00a0w social mediach popularnych bloger\u00f3w Olympus zwr\u00f3ci\u0142 si\u0119 do nas z potrzeb\u0105 wsparcia sprzeda\u017cy zestawu fotograficznego\u00a0&#8211; aparatu OM-D E-M10 IIIS\u00a0 z obiektywem 45mm f1.8\u00a0dla profesjonalist\u00f3w oraz ambitnych amator\u00f3w fotografii. Efekty Efekty akcji w postaci ROI przesz\u0142y naj\u015bmielsze oczekiwania \u2013 w ci\u0105gu 4 dni liczba sprzedanych zestaw\u00f3w blisko dwukrotnie przewy\u017cszy\u0142a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8842,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[],"portfolio_tag":[],"class_list":["post-277","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.7 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sales Support - Tabasco<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tabasco.pl\/en\/portfolio\/sales-support\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sales Support\" \/>\n<meta property=\"og:description\" content=\"Akcja sprzeda\u017cowa zestawu fotograficznego\u00a0Olympus OM-D E-M10 IIIS\u00a0w social mediach popularnych bloger\u00f3w Olympus zwr\u00f3ci\u0142 si\u0119 do nas z potrzeb\u0105 wsparcia sprzeda\u017cy zestawu fotograficznego\u00a0&#8211; aparatu OM-D E-M10 IIIS\u00a0 z obiektywem 45mm f1.8\u00a0dla profesjonalist\u00f3w oraz ambitnych amator\u00f3w fotografii. 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